Streamers Set to Outspend Commercial Broadcasters for First Time This Year, Report Claims

For the first time, 2025 will see streamers outpace commercial broadcaster in global content spend, according to a new report. New figures released by Ampere Analysis predict global content spend will reach $248 billion this year, a 0.4% year-on-year increase (following a 2% increase in 2014 driven by ad spend on the U.S. election, Summer […]

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