DOUBLET Best Looks Fall 2025 Women Paris – Fashion Channel

DOUBLET Best Looks Fall 2025 Women Paris – Fashion Channel

Masayuki Ino takes a bold, darker approach for Doublet’s Fall/Winter 2025 collection, setting the tone with the show notes: "There are so many people with deep cracks in this world." This season, Ino explores the complex themes of humanity’s imperfections, confronting the antagonistic side of life and questioning the morality of villainization in an imperfect world.

Drawing inspiration from iconic pop culture villains like The Joker from DC Comics and the sinister Cheshire Cat from Disney’s Alice in Wonderland, the collection embraces the darker, flawed aspects of characters and people alike. The collection boldly asks whether anyone truly deserves to be villainized, given that flaws and defects are inherent in everyone.

Ino’s exploration of current culture is evident in pieces like the controversial "I [heart] Me" t-shirts, which reflect society’s growing obsession with the self in the age of "me, me, me" culture. Yet, despite the heavy themes, Doublet’s latest collection retains Ino’s signature balance of functionality and dramatic storytelling. The pieces are both comfortable and visually striking, merging everyday wearability with a heightened, theatrical structure.

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