Why YouTube Exited the Original Content Business: ‘We Weren’t Good at Picking Content’

YouTube has tried its hand at funding original content more than once — with disappointing results. Ten years ago, YouTube believed it needed to more directly compete with the Netflixes of the world. Robert Kyncl, then YouTube’s chief business officer (who left to become CEO of Warner Music Group in 2023), in 2015 hired TV […]

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